Fitting Agents into the Sales and Marketing Mix
Much has been written recently about how marketing and sales processes change when human buyers and sellers are replaced by buyer and seller agents: abbreviated, inevitably, as “A2A” marketing. It’s…
CTM dismisses Europe CEO and says operations continue ‘at full capacity’
Corporate Travel Management (CTM) has dismissed its chief executive for Europe and the UK, Michael Healy, following the company’s recent disclosure that it had overcharged clients, including the UK government.…
November U.S. Travel Agency Air Ticket Sales Total $7.1 Billion
October U.S. Travel Agency Air Ticket Sales Climb to $8.6 Billion – Image Credit Unsplash November Sales Decreased Month Over Month Amid Seasonality, U.S. Government Shutdown Today, Airlines Reporting Corp.…
Greece Expands Untrodden Mountains Program, Promoting Sustainable Tourism, Regional Growth and Long-Term Economic Benefits While Preserving Natural Heritage
Home » TOURISM NEWS » Greece Expands Untrodden Mountains Program, Promoting Sustainable Tourism, Regional Growth and Long-Term Economic Benefits While Preserving Natural Heritage Published on December 13, 2025 Greece has…
DTP sales model shifts pharma marketing strategy
Pharma marketers enter 2026 asking where DTC fits in the DTP era. That question, which few foresaw 12 months ago, reflects the fast rise of direct-to-patient (DTP) programs. In the…